1. Read all the free magazines in your town, every week

Make a habit of picking up all the free weeklies. They’re usually easy to find in grocery stores, coffee shops, vending bins on street corners, music venues, hair salons, and elsewhere.

2. Go to CD release parties

The album release party is probably going to be a local band’s biggest event of the year, so everyone comes out — other bands, bloggers, people in the local music industry, etc. Because all those people will be gathered in one place for these events, you should go to as many album release parties as possible. Pretend you’re a wedding crasher and go make some new connections.

3. Do some field research

Now that you’re out there exploring venues and bands, it’s time to take some more mental notes. How do the bands perform? What’s working? What isn’t?Turn around and look at the audience. Who’s here? Is the audience reacting positively to the music? If so, do you think they’d like your music?

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